Why Displays Work in the Hospitality Industry
The hospitality industry isn’t like a retail setting. You don’t have the space or the attention you get in retail. Still, a display can help. A display on a table, at the bar, next to the register, or by the coffee machine, for example, provides just that little nudge toward a drink, a dish, or a promotion—without feeling pushy. It’s important that the presentation fits the atmosphere. In a lunchroom, it can be playful and lighthearted; in a restaurant, it should be stylish and understated.